Mohamed
Atiyah
Undergraduate Student at UOWD studying Business Information Systems with an interest of building scalable systems, data-driven products, and user-centered experiences. Available for full-time opportunities and freelance engagements.
About
Currently pursuing a business information systems program with a focus on distributed systems, machine learning, and human-computer interaction. Previous work spans technical product development, UX research and design, and go-to-market strategy.
Experienced in translating business objectives into technical architectures, leading cross-functional teams, and shipping products from zero to scale. Strong foundation in data structures, algorithms, cloud infrastructure, and modern development practices.
Seeking roles in product engineering, technical program management, or systems architecture where strategic thinking meets hands-on execution.
Education
Experience
Developed and contributed to a prototype platform using TypeScript, Node.js, and modern CSS frameworks. Implemented scalable frontend and backend features aligned with evolving product requirements. Actively participated in usability testing to refine UI elements and validated backend functions through systematic defect testing. Collaborated on development workflows using Docker, Vercel, Neon, Resend, and GitHub to support efficient iterative prototyping.
Conducted feasibility assessments to determine the technical and operational viability of proposed platform features. Collaborated with stakeholders to gather and refine user requirements into detailed system specifications. Supported product roadmap planning, feature prioritization, and long-term growth initiatives. Contributed to the exploration of monetization strategies, sponsorship models, and partnership opportunities. Assisted in validating requirements and analyzing change impacts throughout the product development lifecycle.
Ongoing.
Led a data-driven project focused on analyzing creator performance and platform stability using Python. Developed analytical models and segmentation frameworks to evaluate creators based on revenue, engagement, and content quality. Built tools and dashboards to track participation impact and campaign effectiveness for creative agencies and managers. Designed and executed multiple campaigns to validate data insights while supporting performance reporting and improvement strategies for managed creator groups.
Conducted business and market analysis for a gamified educational application used within the university setting. Collaborated with cross-functional teams through online platforms to align marketing, product, and development strategies. Supported product enhancement by contributing to feature ideation, content design, and data-driven decision-making based on research and performance evaluation.
Supported influencer marketing and community development initiatives focused on software testing and development professionals in the MENA region. Engaged with industry influencers via LinkedIn to expand the organization’s professional network. Collaborated with teams in planning and analyzing campaigns, contributing creative strategies to strengthen marketing efforts and website content.
Supported digital marketing and community engagement efforts by connecting with software testing and development professionals across the MENA region. Collaborated with cross-functional teams to plan and execute influencer marketing campaigns, leveraging industry insights to enhance outreach effectiveness. Contributed to relationship-building initiatives with technical and project-focused stakeholders to strengthen the company’s professional network.
Facilitated STEM education and engagement sessions at a science museum, guiding children and families through interactive learning galleries and exhibits. Communicated STEM concepts through hands-on demonstrations and immersive presentations. Contributed to improving guest experience by fostering learning curiosity, ensuring visitor satisfaction, and collaborating with the team on engagement initiatives.
Assisted in client outreach and lead generation processes, maintaining comprehensive prospect records and communication logs. Collaborated with team members to identify, research, and qualify potential clients using online platforms. Supported strategy refinement by sharing feedback from interactions, participating in meetings to align on value propositions, and improving communication approaches for target audiences.
Certifications
Projects
- Developed a dynamic and responsive team website using HTML, CSS, and Python (Flask).
- Designed the platform to highlight team members, achievements, newsletters, and sponsors, offering an engaging overview of the team’s activities and impact.
- Focused on creating an intuitive user interface with straightforward navigation and well-organized content presentation. Integrated interactive features such as member profiles, sponsor highlights, and newsletter sections to encourage community engagement.
- Built a Notion-based workflow management system to streamline operations across 8+ departments, enhancing coordination and information visibility.
- Contributed to a detailed sponsorship proposal through institutional research to support funding efforts.
- Led marketing and outreach initiatives within the university, organizing events and campaigns that promoted the project and fostered stronger engagement among students and faculty.
Improved organizational efficiency and secured greater institutional visibility through integrated workflow tracking, strategic partnerships, and targeted promotional initiatives.
- Designed and developed Crave, a multi-role food delivery platform prototype supporting customers, drivers, restaurant managers, and admins using TypeScript, JavaScript, and CSS.
- Built responsive, accessible front-end interfaces with role-based architecture for tailored workflows and dashboards, applying HCI principles to optimize usability, reduce cognitive load, and drive engagement.
- Conducted user research to inform data-driven design decisions, collaborated in a team for end-to-end prototyping, and deployed on Vercel for scalable, serverless hosting.
- Developed a comprehensive genetic algorithm solution for the Traveling Salesman Problem (TSP) in a Jupyter notebook environment.
- Generated random 2D city coordinates and implemented evolutionary optimization with tournament selection, ordered crossover (OX), swap mutation, and elite preservation strategies.
- Created comparative analysis against brute force (optimal solution) and nearest neighbor heuristics, including convergence tracking, runtime benchmarking, and dynamic route visualizations to demonstrate algorithm performance.
Achieved near-optimal TSP solution (420.33 distance units) in 69 seconds for 20 cities, outperforming nearest neighbor by 9.61% with superior scalability over brute force.
- Led the core coding and technical documentation for a regression analysis project on the Boston Housing dataset.
- Implemented data loading, exploratory analysis (box plots, histograms, pair plots, and correlation heatmaps), and multiple regression models, including linear regression, linear SVM, polynomial SVM (degree 3), RBF SVM, and MLP neural networks.
- Performed feature engineering, applied normalization techniques (MinMaxScaler, StandardScaler, or none), executed train-test splits across 3 random states, and explained key variables (e.g., RM, LSTAT, NOX, PTRATIO), libraries, and dataset characteristics to evaluate predictive performance on housing price (MEDV).
Polynomial SVM with MinMax scaling achieved the best performance (MSE: 18.60, R²: 0.784), demonstrating superior predictive accuracy for housing prices across normalization techniques and splits.
- Contributed to a team case study for the TechTrek Challenge at American University of Sharjah, addressing Tesla’s challenges in price volatility, market saturation, and competition in the UAE electric vehicle (EV) market.
- Developed the “Tesla Mobility Hub,” a three-phase subscription-based platform offering access to EVs, scooters, micro-mobility options, and integrated public transit via a mobile app.
- Analyzed market viability in Dubai, projected costs (e.g., AED 1.46M–2.75M for Phase 1 app and fleet), and competitive edges over Nissan, Hertz, and Avis.
Created a comprehensive business strategy for Tesla’s Mobility Hub, emphasizing sustainability, seamless UX, and multi-modal transport to position Tesla as a full mobility provider in the UAE EV market, while demonstrating financial foresight through detailed cost breakdowns and USP analysis that showcased skills in strategic planning, competitor benchmarking, and innovative problem-solving for real-world challenges—ultimately honing expertise in business case development applicable to UX design and EdTech platforms.